Both kinds are popular, so you can’t go just by that.
In the 2016 Consumer Reports Online Dating Survey, more than 9,600 people who had used an online dating service in the last two years were asked which one they had joined.
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With so many users, it isn’t surprising to hear that online dating industry in Canada has made over 0 million counting 2014 alone.
According to some sources, more than quarter of Canadians have turned to online dating at some point.
Unlike dating sites that require monthly subscriptions, these sites are primarily funded by advertising.
They do have optional premium features that cost money and can give you an advantage in the online dating world, but they are not mandatory.
Forty-eight percent said Match, a paid site, but Plenty Of Fish (free) and e Harmony (paid) tied for second most popular, with 23 percent apiece.
But in terms of overall satisfaction, our survey found that free dating sites actually score a touch better than paid ones, probably because they're a better value.